Building an App like Flipkart with Duplex Technologies

The reason for Shopping application Development constant growth is our ever-growing technology. With the rise of smartphone users, our online shopping platforms are growing too.

Technology plays a pivotal role in this evolution. As the number of smartphone users grows, so does the popularity of online shopping platforms. The convenience of shopping at your fingertips has reshaped consumer behavior.

The biggest online marketplace based on average order volume was Chinese platform Taobao in 2019, with an AOV of 550 billion U.S. dollars. 

The giants of the online marketplace industry include Taobao, Amazon, and others. Their impressive growth in gross merchandise volume reflects the enormous scale of the online retail market.

According to a recent report from Sensor Tower, there has been a 16.3% increase in new app users. As the number of mobile users grows, there is a notable difference in business opportunities. This global platform is growing immensely and following a futuristic approach.

Microvendors have found a goldmine in online marketplaces. They can expand their networks and tap into a growing user base. The proliferation of mobile users has opened up new avenues for business opportunities.

Creating an app like Flipkart involves a multi-faceted approach. Here's a detailed breakdown of the essential steps:

• Market Research and Analysis: Before embarking on your shopping app development journey, you must conduct extensive market research. Understand your target audience, their preferences, and the competition. This information will guide your app's design and features, ensuring it meets the needs of your potential users.

• Choose the Right Development Team: Building an app is a collaborative effort. Select a skilled and experienced team of developers, designers, and testers who can bring your vision to life. Communication and synergy within your team are keys to success.

• Define Your Unique Selling Proposition (USP): What sets your app apart from the competition? Define your Unique Selling Proposition – the feature or service that makes your app a must-have for users. It could be faster delivery, a unique product range, or exceptional customer service.

• Design the User Interface (UI) and User Experience (UX): The UI and UX design play a crucial role in attracting and retaining users. Ensure your app is intuitive, visually appealing, and easy to navigate. A seamless shopping experience will keep customers coming back for more.

• Development and Testing: This stage involves coding, integrating features, and extensive testing. Ensure your app works flawlessly on different devices and operating systems. Bug-free performance is non-negotiable.

• Secure Payment Gateway Integration: The backbone of any e-commerce app is a secure and reliable payment gateway. Users need to trust your platform with their financial information. Invest in top-notch security measures.

• Build a Robust Backend: Your app's backend is where all the magic happens. It handles inventory management, order processing, and more. A well-structured backend ensures efficient operations.

• Launch and Marketing: When your app is ready, it's time to launch and market it. Create a buzz with marketing campaigns, advertisements, and social media. Offer promotions to attract the initial user base.

Continuous Improvement: The journey doesn't end with the launch. Keep a close eye on user feedback and analytics. Regular updates and improvements will keep your app relevant and competitive.

Flipkart's journey to e-commerce dominance is marked by a multitude of strategies and business models that have evolved over the years.

The Birth of Flipkart

Founded in 2007 by Sachin Bansal and Binny Bansal, Flipkart started as an online bookstore and quickly expanded into a one-stop-shop for all consumer needs. This diversification played a pivotal role in Flipkart's revenue growth, establishing it as a significant player in the Indian e-commerce market.

• The E-Commerce Landscape: In this digital age, e-commerce has become an integral part of our lives. Flipkart recognized the potential early on, paving the way for its ascent. With a wide array of products, from electronics to fashion, Flipkart's business model has always revolved around catering to diverse customer needs.

• Customer-Centric Approach: Flipkart's customer-centric approach sets it apart from its competitors. The platform offers a seamless shopping experience, from user-friendly interfaces to responsive customer support, ensuring customer satisfaction and loyalty.
• The Power of Discounts: Flipkart's revenue strategy has always included enticing discounts and offers. This not only attracts new customers but also retains existing ones. The "Big Billion Days" and "Festive Sales" are perfect examples of how these discounts have boosted sales and revenues.
• Supply Chain and Logistics: Efficient supply chain and logistics management have been instrumental in Flipkart's success. Swift delivery and hassle-free returns have built trust among customers. Flipkart's partnership with Ekart, its in-house logistics arm, has been a game-changer.
• The Ecosystem of Sellers: Flipkart's revenue model incorporates an extensive network of sellers, both big and small. This open marketplace approach allows sellers to reach a wide audience, while Flipkart takes care of the logistics, customer service, and payment processing.
• Mobile-First Approach: With the surge in mobile device usage, Flipkart adapted by focusing on its mobile app. This strategic move boosted its presence among smartphone users and led to increased revenues.

Let's break down the estimated costs for developing an online marketplace like Flipkart.

Keep in mind that these are approximate figures, and actual costs may vary based on specific requirements and market conditions.

Team required for online shopping app development like Flipkart

An online shopping app to be successfully launched in the market requires a team of numerous proficient developers, talented designers and many other members with expertise in their domain to work in harmony.   

Technology Stack 

• Operating System: iOS, Android
• Development Languages: Swift, Java
• Frameworks: SwiftUI, Android Jetpack
• Backend: Ruby on Rails, Node.js
• Cloud Services: AWS
• Database: PostgreSQL, MongoDB
• Payment Gateway: Razorpay, PayPal
• Push Notifications: Firebase Cloud Messaging
• Analytics: Mixpanel, Google Analytics

Online marketplace businesses are growing rapidly with the advancement of technology. The players in this industry have realized the importance of a digital presence through an online shopping app like Flipkart. We hope that through this blog we can shed some light on the key features and cost of building an app like Flipkart for your better understanding. So, what’s the wait for? Partner with us for the best shopping app solutions by calling us at +91-9452000089 now!